“Fall in Love with a New Book and Save 30%” is a really terrible subject line in an e-mail. Falling in love with a book is ipso facto a great and heady intellectual adventure. Saving 30% can be satisfying too. (I’d rather pay 70 cents for that orange juice than an even buck, sure.) But something as [melo]dramatic as falling in love shouldn’t be, even in your sales pitch, put in the same breath as a reasonably good sale. It’s like a guy telling his best friend he just met this wonderful girl he wants to marry because he realized she’s a cheap date.
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Thanks for coming to visit my website. I write about science, technology, foreign affairs, and other subjects.
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I edited and wrote part of a short book published by New America in July 2015 and freely available online, about how drones are being used in new ways around the world. It's meant to be useful to people who want to fly drones.The Pioneer Detectives
I published a short book with The Millions.
It's the story of the Pioneer Anomaly, a long-standing mystery. The book is short and fun—the length of a novella—but also, in the words of Amazon's reviewer, "powerful and sad". If you've got any curiosity about how NASA works behind the scenes or why scientists believe what they do, I think you'll enjoy the book.
It is available on Amazon as a Kindle Single and also on Apple's iBooks.Drone Wars
I wrote a chapter on the long history of drone technology going back to the early 20th century in this edited Cambridge University Press volume.